I'm new to the forum, and not a car detailer. But I think this idea will work in multiple situations/markets. When I give my customer their copy of the invoice, I attach a separate sheet of paper. On it I write, "Suggestions for my next visit." Then I list two or more things that I can do the next time. I do steam cleaning, and I'm always seeing more dirt and grime that can be eliminated the next time. This does three things. It shows your customer that you care and want to do a good job. It puts the idea in their mind that they should have you back. And it helps build the sale, and make you more money. Hope this works for you! Doug
Great point Doug. Though I have to ask, do you get a lot of negative feedback by basically saying that some dirt was left behind? Or is this unique to express type services where is the after-sell??
Good question, Mike. When I do a job, it is understood what I'm there for at the time. For example, I did some concrete cleaning outside the entrance to a Mexican restaurant. I finished that in the time allowed before they opened for business that day. I noticed and pointed out some things that could be done in the future, such as grout cleaning inside. So, no negative feedback, because I completed the work that we agreed on ahead of time.
This works great if you have something to upsell them to. For example, if you have interior cleaning separated into silver, gold, and platinum service and they elect the silver cleaning, then you can many things that would be taken care of in the platinum service. For example, the silver might be vacuuming the carpets, gold would include shampoo and platinum would include protection. Obviously, if you're only vacuuming, there will be places that could be improved with shampooing. Point those places out and include the protection pitch.